Video guides

Short, narrated video guides from ValueBets.uk: how our tools work and the key ideas behind UK betting and casino offers, explained in plain English in under two minutes each. Every video has its own page with a summary, a transcript and a link to the full written guide.

For example, you can learn the key idea behind an offer in a couple of minutes, or follow a step-by-step walkthrough of one of our tools. In addition, each page lists the chapters, so you can jump straight to the part you need. Then, when you are ready, the full written guide covers the detail.

In short, each video takes one idea and explains it step by step. As a result, you can learn the basics quickly before you claim an offer. Also, every video has a transcript or a summary, so you can read along if you prefer. However, remember that offers and terms change, so always check the latest terms first.

Value betting and football trading video guides

Our newest video guides cover value betting: how to read a price, take out the margin and work out expected value. Each one is about a minute long, narrated by Shelley, and sits on the guide it explains, so you can watch first and then read the worked example. They are made by us for this site, with the numbers checked.

1:13Odds shopping: what the best price is worthWhy taking 2.10 instead of 2.00 matters, worked through 100 bets.

1:16Using the Betfair Exchange as a benchmarkBack and lay prices, the midpoint as a fair price, liquidity and commission, with a worked example.

2:17Seven value betting myths, checkedSeven common beliefs about value betting, checked against the maths with real numbers.

1:27Sharp bookmakers explainedWho sets the price, why sharp prices make a good fair-odds benchmark, and what that means for UK bettors.

1:14Bankroll management in a minuteSet a budget you can afford to lose, stake 1% to 2% flat, and expect bad runs.

1:25Is this price boost value?How to test a boost against the fair price, and why most acca boosts aren't value.

1:14Keeping betting recordsWhat to log, yield versus ROI, and why closing line value is a faster test of your edge.

1:06Pricing over 2.5 goals yourselfTurn expected goals into a fair price with a simple Poisson model, and how to read the Value Predictor's rule.

1:13Pricing first-half goalsThe chance of a goal before half-time from expected goals, and why the Value Predictor dropped this market.

1:07Financial risk checks explainedThe UK deposit thresholds that trigger a check, how credit data is used, and what being flagged means.

1:11Value betting software, honestlyThe three types of tool, how scanners find a fair price, and whether the cost adds up.

1:09Value vs matched betting vs arbitrageHow each method works, what drives the returns, and the risks that remain with all three.

1:52How to judge a betting track recordFive checks to tell a real betting edge from a track record that only looks good: odds, sample size, hindsight, prices and motive.

1:55Football trading basics: the ladder and scalpingHow to read the trading ladder, what ticks are, and a worked scalp: back at 2.10, lay at 2.06 and green up for about £1.94, less commission, plus stop losses and in-play delay.

1:51Stop Loss in Football TradingHow a stop loss works in football trading: setting a stop, the lay stake to close a trade, a worked example and slippage after goals.

1:51Dutching ExplainedDutching explained: the stake formula, a £20 correct score example, the combined price, exchange commission and the limits of dutching.

1:55Exchange Commission ExplainedExchange commission explained: how it is charged on net winnings, back and lay examples, a green-up trade and effective odds at 5% and 2%.

1:50Red Card Trading ExplainedRed card trading explained: how prices move after a sending-off, green-up and close-out examples, three approaches and the risks.

1:51How Exchange Bets Get MatchedHow exchange bets get matched: unmatched and part-matched bets, kick-off settings, liquidity and average prices, and the in-play delay.

2:04Steamers and drifters explainedWhy prices shorten and lengthen before kick-off, why you shouldn't chase steamers, and when a drifter is value.

1:22What is value betting?A short introduction to value betting: fair prices, implied probability and why value is about the price, not the result.

1:10Odds to percentages in 60 secondsHow to turn decimal and fractional odds into an implied probability, and why a market adds up to more than 100%.

1:20Taking out the marginHow to remove the bookmaker's margin from a 1X2 market and work out fair odds, step by step.

1:25Expected value, worked outA step-by-step expected value example: £10 at odds of 2.30 on a 47% chance, and what +8.1% really means.

1:38Using the Value Predictor with the oddsHow to read a Value Predictor shortlist, how the break-even price is worked out, and how to check the best odds and the Value tag.

1:15Is this welcome offer worth it?Working out what a 'bet £10, get £30 in free bets' welcome offer is worth in pounds and pence.

1:01Why results swing, even with an edgeA simulation of 40 bettors with the same 5% edge shows how much luck moves results, even over 1,000 bets.

1:01Closing line value explainedWhat closing line value is, how to measure it, and why beating the closing price is a strong sign of good prices.

1:09How much to stakeFlat stakes, full Kelly and quarter Kelly compared, with a worked example at odds of 2.30.

1:16Account restrictions and risk checksWhat the Gambling Commission's figures say about betting account restrictions, and how the new financial risk checks work.

1:38Drip feeding bets: does it work?Why adding stakes as in-play goals odds drift doesn't create value on its own, with the maths for a first-half goal.

1:18Which markets the Value Predictor coversWhy the Value Predictor covers over and under 2.5, both teams to score and match result, and why we dropped first-half goals, over 1.5 and Asian handicap.

1:05What is football trading?How football trading works on a betting exchange: backing, laying, liability, the common strategies and what the data says.

1:08How to green up a trade, step by stepA step-by-step walkthrough on an exchange screen: back, work out the lay stake, lay, and lock in the same result whatever happens. Plus trade out, commission, drifting prices and laying first.

0:54Lay the draw explainedHow the lay the draw strategy works, with a worked example and what 7,149 matches say about draws.

0:52Laying 0-0 explainedHow laying 0-0 in the correct score market works, the liability, and what the data says about goalless games.

1:01Back to lay explainedHow back to lay trading works, the green-up sums, and how exchange prices sharpen as kick-off nears.

0:59Under 2.5 trading explainedHow under 2.5 goals trading uses time decay, with a worked example and the half-time data.

1:00Over 2.5 trading explainedHow over 2.5 goals trading works, with a worked example for an early goal, plus the goals data.

0:46Backing the favourite in-playBacking a favourite after it falls behind: the half-time data on 607 matches, the fair price and a worked example.

Start with value betting explained if you are new, then try the free Value Predictor. For free, confidential support at any time, visit BeGambleAware.

More video guides on offers and casino games

The video guides below explain betting offers, free bets and casino games. They are short explainers on how each offer type or game works, with the key terms to check before you sign up.